A multidisciplinary creative, crafting thoughtful brand experiences through design & illustration.

Behind the Work

Behind the Work

Effective design goes beyond aesthetics. It’s about crafting work that connects with people, tells a story, and evokes emotion.

BACKGROUND

Having worked with a diverse range of industries, from hospitality and food & drink, to fashion and lifestyle, I bring a considered, adaptable approach to every project. I work closely with brands across multiple areas, including branding, packaging, print and digital, to create work that feels intentional.

My journey began while studying Graphic Communication at the University for the Creative Arts, where I specialised in brand strategy and visual identity. Since then, I’ve continued to explore a wide range of creative projects, each contributing to a multidisciplinary approach.

Effective design goes beyond aesthetics. It’s about crafting work that connects with people, tells a story, and evokes emotion.

APPROACH

I approach each project with care, digging into the ideas and values of the clients I work with and weaving a narrative within my designs. My work is often infused with character, tactility and illustration, creating designs that evoke feeling and connection. In my own creative time, I thrive on exploration and curiosity, whether that’s discovering new artistic outlets, immersing myself in music, or crafting with my hands. I’m motivated by experiences that spark new ideas and creative possibilities.

Services

  • Brand Identity
    Logo Design
    Brand Guidelines
    Campaign Identity

  • Packaging
    Brand Stationery
    Promotional Material
    Publications, Brochures & Menus
    Book Design
    Merchandise & Apparel
    Signage & Wayfinding
    Retail / Point of Sale
    Window & Interior Graphics

  • Website & Ecommerce
    Organic & Paid Social Assets
    Social Media Aesthetic & Templates
    Video Editing & Motion
    Email

  • Brand Identity Illustration
    Editorial & Book Illustration
    Product & Packaging Illustration
    Murals & Large-Scale Artwork
    Digital Illustration & Animation

Effective design goes beyond aesthetics. It’s about crafting work that resonates, tells a story, and evokes an emotional connection.

Let’s work together.

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